Strategies by Design




Lori Anne’s About Page

How long have you been doing what you do, and how did you become a Marketing Strategist?

To answer this question, it’s probably best that I share with you a defining moment, and a resulting “compelling story”, that brought me to where I am today – coaching people like you on exactly what to do to gain clarity on  developing a powerful marketing strategy, invite accountability and integrity into this strategy, guiding you in expanding your knowledge about Marketing tools and implementation, and ultimately growing your business. That defining moment in my life happened in 2018. 

For years I worked in the Public sector doing Marketing work. I felt like an inanimate object. There was an expectation that I could push out all the wrinkles and make broken systems work. So many times over the eight year tenure there, I allowed my employer to use my sense of achievement against me. I felt used, sick, stuck and cranky and lost myself in the process. I decided enough was enough, I was sought after and took new opportunities in the Private Sector.

In this new job, I was able to set boundaries, root into my true passion and start to rediscover myself. For months work was fulfilling, until it happened again. I started to feel out of integrity with this company and their promises to me. I was mislead in the importance of my role. I remember on my last day sitting in a meeting and watched someone look me in the face, present an idea they said I would be involved in, and instead, the idea was totally conceived without my input. I felt invisible and muted. Once again, I drew the line in the sand of the universe. I handed in my access card and decided to leave.

 

This same week, I took a figurative Swan Dive off the roof of my house. I had discovered that my partner was also being dishonest. I decided that if change was going to happen it was going to uproot everything. This was one of the deepest betrayals of my entire adult life that taught me so much about myself. When I had started feeling bad in these jobs, I was in  a place of self-reflection. I had been divorced after 25-years, put two kids through college and had overcome some personal trials and tribulations. For years, I’ve learned to perpetually rise from the ashes like a Phoenix and this moment of taking the leap out onto my own was one of the most personally empowering decisions I’ve ever made. I had to learn to trust in the universe and ultimately trust in myself by releasing my attachment to the end result. I called on my spiritual toolbox to start fulfilling my soul’s contract.

After leaving corporate America, I was able to locate deep self-confidence and overflowing amounts of self-love and self-compassion. I launched my marketing strategy and coaching/mentoring business in January in 2018 and committed to help other people grow their business, leverage marketing that works for their specific plan and help them design, implement and own their marketing strategy. My deepest calling is to serve other people and release the negative self-perceptions that kept me small and safe for so long. My mission is to hold sacred space for you to show up for yourself and show up in big beautiful ways inside of your business.

 

I embraced my freedom, answered my true calling and started teaching others how they can do the same: I watched them develop marketing strategy with ease, implement it with grace and ultimately grow their business and raise their vibration too! I have since made a commitment to dedicate the rest of my professional life to helping other business people feel successful and powerful in their chosen business strategies.

Since then, I’ve worked with many private clients, spoken in front of countless groups: I lived my dream of traveling to Tuscany, Italy and earning an income while I travel with my business; and I have created The Leadership Strategies for Success, a series of import inner and outer business and marketing building steps every CEO, Corporate Executive, Senior Management, Talent Development Professionals, Entrepreneur, Want-To-Preneur and leaders in all fields needs to apply to get out of your own way, sky rocket, develop and implement your vision that will greatly impact your growth and profits in record time. Unleashing, nourishing, and discovering your inner leader!

 

Who are your clients?

I work with people just like you who are CEOs, Corporate Executives, Senior Management, Talent Development Professionals, Entrepreneurs, Want-To-Preneurs and leaders in all fields who are really good at what they do. However, they have never been taught exactly how to attract clients or have successful sales conversations so that they ALWAYS generate consistent cast flow. Here are some examples of some clients I work with:

  • CEO’s
  • CMO’s
  • CFO’s
  • Chairmen, Chairwomen
  • Senior Management
  • Business Owners
  • Entrepreneurs
  • Want-to-preneurs
  • Teachers
  • Healthcare providers
  • Financial advisors
  • Solopreneurs on a mission
  • Creative and Spiritual Entrepreneurs
  • Artists
  • Image Consultants
  • Speakers
  • Business Leaders
  • Talent Development Professionals
  • Human Resources
  • Corporate Executives
  • Holistic Practitioners
  • Real Estate Agents
  • Sales Professionals
  • Coaches
  • Leaders in all fields
  • Not for profit leaders
  • Political leaders
  • Authors
  • Health and Wellness Consultants

What makes you different from other “CEO Whisperers”/ Business & Marketing Strategy Mentors ?

Although we will occasionally touch upon time management and other “business coach- y” things, you have me as a confidence and marketing strategist and consultant. I work on the inner and outer principals for success and look at your business and your sales results from an organic and spiritual perspective. What that means to you is that you get a wise-sage-meets-kick-butt authentic sales and marketing coach. I’m also very spiritual and I don’t pretend to hide it either. Because I’m not delicate, you’ll always get a straight to the point quick and honest response from me.

I’m concerned with how you develop amazing leadership and productivity skills that prove you’re a team player who gets the job done - to help you STOP wasting time and leaking your energy and your power where it doesn’t belong and get you focused on getting it done.I am an executive coach known as the CEO Whisperer who works with business leaders from around the world. I have personally helped executives and other managers become the success stories that they used to read about.  I don’t like my time wasted and I will not waste your time.  I respect your time so I don’t beat around the bush or waste time. You may not like what I have to tell you – but you can be sure I will always tell you the truth. The truth about what’s standing in the way of your success, and how to get rid of it FAST so you can start getting results in record time (and I throw in a healthy dose of humor and inspiration, which always helps!). Not only am I known as "The Corporate Hitch", “The CEO Whisperer” and “The Fixer” but I’m also “Secret Squirrel” - you will never hear me reveal my clients unless they choose to tell others and you will never hear anything you tell me coming from others. 

 

What type of personality do you work best with and what is expected of me?

The Leadership Strategies for Success workshops, products and programs were created for people who are absolutely excited and dead serious about breaking out of their rut, breaking through resistance making more money and ending what I call “the spinning anxiety syndrome” - it means not running around all day long, beating yourself up anymore saying: “I should be doing WAY better than this in my business by now!” They were created for you to put systems in place within a few months (Sometimes weeks!) which will eventually lead you to gaining more confidence, visibility and finally attracting more clients so you can make more money and create the business and lifestyle of your dreams.  That’s what I call FREEDOM.

 

I become an integral part of coaching and development with  key members within an organization. I bring not only solutions but outside ideas to drive engagement and challenge my clients to own their development. I will provide the tools, insight and direction but it is my client that must engage, own and drive to achieve their goals. Life begins outside of your comfort zone and I encourage and pull my clients outside of that comfort zone and push them to achieve their desired successes. The Leadership Strategies for Success program is not a one and done, it is a long-term objective to ensure the behaviors modify for personal and professional development.

 

You will have my unwavering support and ability to keep you accountable.

 

As leaders we don’t always have the luxury of having a confidant. We all need a moral compass, we need someone to bounce ideas off of, we need help staying the course especially when it’s not the most popular methodology but your gut is SCREAMING “this way….”  I was also too familiar with the overwhelming sound of silence without a sounding board. 

 

So we start from a place of your knowledge base - FROM YOU.  You are the best you so be genuine - embrace you.  As I always say 


“You are the best You because everybody else is taken”

 

You’re enough and we come with all the tools to succeed inside. Sometimes we just need to realign to see it within ourselves.  We will work to eliminate the doubt -  listen to your intuition and execute business and marketing strategies that will make you shine like the Super Star you are!!!

Being a high achieving, high self expectations, go-getter leader myself, I’m known to work best with other high achieving, high self expectations, go-getter leaders, people who are committed to their success no matter what who are super-ready to get going and just want to know exactly what steps to take to grow their business and be extremely profitable.   My clients often tell me – “just tell me what to do and I’ll do it!” Consider what you’ll do with me to be a high-octane crash course on everything you need to know to succeed in your business. You will be expected to take serious and consistent action. No excuses anymore, just a very different way of thinking and full support while you achieve this incredibly exciting goal: confidence, successful business, solid leadership career consistently and in record time while unleashing, nourishing, and discovering your inner leader!

For what type of professionals are your programs NOT going to work?

Please know I’m very selective in who I work with and I cherry-pick my clients, choosing to (gently) turn away people who aren’t suited for my programs and won’t get the results for which they would have signed up for. (It wouldn’t be fair to them.) The Leadership Strategies for Success is NOT for those who have no money coming in and are absolutely, financially desperate, at least not right away. It’s been my experience that people in financial crisis do not trust the recommendations I give them and do not do the work (probably because they spend so much time worrying about where they are going to get next month’s rent check or mortgage payment.) If you fall within this category, it’s absolutely OK. We’ve all been in times of financial crisis at one point or another. Do yourself (3) favors:

  1. Get some money coming in with a full-time or part-time job at the very least, and then call me. This will take the edge off and provide a little more peace of mind. Mostly, it will de-clutter your mind enough to focus on your Leadership Strategies for Success assignments and the BIG picture. Once you start seeing the clients come in regularly as a result of our work, you can then start reducing the  wasted hours of doubt and wheel spinning and focus on the successes of your own work in the Leadership Strategies for Success program.
  2. Sign up for my free “Connected Leaders” (CLICK here to subscribe) resource. The free information will get you started towards your goals until you’re ready to work with me one-on- one. (there is a link at the bottom of the article to make an appointment with me when you are ready)
  3. Make a point to read the “Connected Leaders” weekly tip. The tips are sent over weeks and will give you LOTS to think about.  

Doing these three things will really help you get primed for our work. When you’re ready, call me and we’ll get you started. (I’m in no rush and will be here when you need me.) Another types of personalities I won’t work with (without exception) are the whiner or the chronic skeptic, as well as individuals who consistently make excuses for not getting their assignments done or challenging every aspect of the program. If you are one of these people, I gently and respectfully ask that you not call and I hope you understand why. We’ll probably just not work well together and I wouldn’t want you to waste your time or money. Is that fair?

What exactly is The Leadership Strategies to Success system and what does it include?

The Leadership Strategies to Success begins with understanding your true value, where your power really comes from, how to manifest what you want (including more money), creating powerful intentions that get you results as well as the outer pieces to powerfully get the word out about your business. 

My coaching program will help you become a better leader AND everyone around you will notice!

 

A recent study among 11,000 business leaders on 4 continents concluded that 95% of those who consistently applied the process improved their leadership effectiveness.

 

2 things you can expect when we work together:

 

A positive change in leadership behavior

A positive change in leadership behavior recognized and acknowledged by others

 

Leadership Strategies for Success has helped hundreds of people and their organizations to:       

  • Become more effective leaders
  • Increase employee engagement
  • Boost overall productivity
  • Experience higher employee retention
  • Increase worker efficiency
  • Create a more successful work environment

 

This coaching process works! I am one of few executive coaches capable of delivering long term positive change in leadership behavior.

 

The process is simple and doesn’t take a lot of time.

 

And the funny thing is, achieving results... is a LOT easier than you think.

 

WAY easier and more effective than attending courses and going to seminars or workshops.  The process comes to you, at your company and in real time.

 

The days of throwing money away on coaching and leadership programs without proven results are over!

 

I’m sure by now you can clearly see just how life-changing my coaching program can be.

 

Think how good it will feel when you have become the leader you want to be and have the respect and appreciation you deserve.

 

Skyrocketing your confidence and your vision begins with understanding your true value, where your power really comes from , how to manifest what you want (including more money), creating powerful intentions that get you results as well as the out pieces to powerfully get the word out about your business.  Here’s what the System gets you to do: 

 

1. Set Your Intentions

We examine where you are in your business and get CRYSTAL clear about your intentions, what you want to experience in your personal life and business. Before you can manifest what you want you have to KNOW what you want. You’ll learn the difference between setting goals and intentions, the biggest mistakes entrepreneurs make when trying to apply the law of attraction to their business and pave the way for exciting opportunities, amazing synchronicity and cash flow to find you.

 

2. Release Your Inner Resistance

Mostly you might already know what you need to be doing but yet are still struggling in procrastination, feeling stuck ad spinning in circles. You’ll be learning proven techniques for breaking through your inner resistance, self doubt, fear, anxiety and all of that “stuff” that keep you playing small so that you can begin taking profitable action in your business.

 

3. Create Your Ideal Client Profile

Together we’ll find out exactly who your ideal clients are. Who you love working with, who would get the best results from working with you, and we’ll really drill down to what kinds of personality traits, income levels, and specifics of your ideal clients so you can easily begin attracting them on an inner level and begin identifying where they hang out and how to engage them in large numbers so you save time.

 

4. Engage Your Ideal Clients

We’ll spend considerable time creating your savvy marketing pieces like your irresistible marketing message, your BIG WHY story and all of your copy that positions you as THE expert to help your clients solve specific problems. The key we’ll focus on is the “HOW” to engage your ideal clients to take action, raise their hand in regards to working with you; we’ll accomplish this by creating irresistible calls to action including your 60 second networking speech, your business card copy and tagline & copy.

 

5. Focus In

We’ll look at what you should be focusing on to move your business forward. What actions you need to be taking each day to leverage your time, effectiveness and client attraction ability so that your business continues to flow consistently to your vision and you can grow your business.

 

6. Get Out There And Get Visible

Together we’ll devise a marketing strategy and plan for how to get out there in a bigger way and begin sharing your message with the world. Now that you’re armed with all of the right knowledge, able to articulate and communicate who you are, whom you serve and what you do, you can now take this out there and begin making offers. Getting out from hiding behind the computer is what generates cash flow for you in a BIG BIG way! Whether it’s creating a signature speech, a tele-seminar talk, devising a networking strategy, creating your own workshop, attracting the press, using joint ventures or social media + online marketing we’ll devise a plan that fits your personality and will help you take your business to the next level and cash flow bracket!

 

7. Celebrate!

We’ll focus a lot of our time celebrating wins and creating the new habit of celebrating what’s showing up for you. What you focus on expands and everything you are learning and experiencing is of your creation. Your confidence will sky rocket as you consistently produce results over and over again! Celebrate what shows up so you can pave the way for even more success!

 

8. Put Systems in Place to Leverage Yourself for Results!

We’ll implement proven systems to put your client attraction on autopilot: you’ll have clients calling you instead of you chasing after them! This allows you to leverage your time and increase productivity. Congratulations!!! Your Leadership Strategies for Success system is in place and you’ll never have to worry about where or how to generate income in your business, ever again! In addition to these 8 categories, you will learn hundreds and hundreds of things to help you manage your business more effectively, make more money, get out of your own way and into profitable action. These are the steps of The Leadership Strategies for Success that I’ve created after working with solo-preneurs and spiritual-preneurs to help them get ahead.

 

After working together you'll have:

 

  • Renewed confidence
  • Understanding of what’s important and why
  • Stronger belief in what you are doing
  • Clear vision of where you are going
  • Others wanting to follow you
  • More success in both your personal and professional life

 

 

Before you know it... you will have an army of people more engaged, wanting to contribute and go the extra mile.

 

While others are spinning their wheels studying leadership, you are busy being a leader. Isn’t that what you want?

 

The days of executive coaches coming in the back door, after hours or offsite are a thing of the past.

 

Coaches are NOW being ushered in through the front door, invited to meetings and events and awarded to valued employees.

 

When you have a coach, you are letting everyone know you are serious and doing what leaders do…

 

BE THE CHANGE!

 

The most common habits leaders struggle with:

 

  • Adding too much value: The overwhelming desire to add our two cents to every discussion

 

  • Passing judgment: The need to rate others and impose our standards on them

 

  • Telling the world how smart you are: The need to show people we’re smarter than they think we are

 

  • Negativity, or “Let me explain why that won’t work”: The need to share our negative thoughts even when we were not asked

 

  • Withholding information: The refusal to share information with others to maintain an advantage over them

 

  • Making excuses: The need to reposition our annoying behavior as a permanent fixture

 

  • Not listening: The most passive-aggressive form of disrespect for colleagues

 

The solutions I help my clients with most:

 

  •   Treat others with respect

 

  •   Build trust

 

  •   Listen to different points of view with an open mind before giving an opinion

 

  •   Delegate more effectively

 

  •   Develop executive presence

 

  •   Collaborate with others

 

  •   Hold others accountable

 

Just follow my simple "recipe" and, before you know it, you will be the leader you want be.

 

This coaching system uses a simple technique that is quick and easy to use.

 

It’s based upon years of working with successful leaders who express the courage to want to change, the humility to ask others to support them and the discipline to keep at it until they become the leader they want to be and be more successful.

 

Without a question, anyone who follows the process will improve in his or her leadership effectiveness.

 

Here’s What Will Happen After That:

 

1. Once you have decided to know more, choose a time here.If you need to change that time we can make adjustments for you.

 

2. Our initial call will be about 30 minutes.  This is where we really begin working to figure out exactly what you want... and how to make it happen. I’ll review your situation... and deliver a long-term plan with results.

 

3. Then if you see the value in becoming a high-level client, great! We can talk about it. And if you don’t want to become a client - that’s OK too.

 

So, you literally can’t lose.

 

By the way - I’ve never had anyone feel like their time was wasted. EVER.

 

That’s why I can make this offer. I deliver results. Who else can say that?

 

This opportunity is limited because of the intense one-on-one time needed to provide you with results. Therefore, it is physically impossible for me to work with more than a handful of people.

 

Also, you should realize there’s a growing demand for personal one-on-one help from me, and what I’m offering to you is unprecedented.

 

Does this really work?

Yes! The result of our work is an approach to shifting your mindset and marketing so tat with time, and consistency you’ll sky rocket your confidence in your ability to manifest your highest and greatest potential, a positive change in leadership behavior and a  positive change in leadership behavior recognized and acknowledge by others.  (See Testimonials



What results can I expect?

 

After working together you'll have:

 

Renewed confidence

 

Understanding of what’s important and why

 

Stronger belief in what you are doing

 

Clear vision of where you are going

 

Truly love the version of yourself that shows up to play this game called life

 

Learn how to say NO and honor your yes and no’s

Others wanting to follow you

 

More success in both your personal and professional life

 

Be clear concise and honest in your communication

 

Understand how your soul is awakening and developing

 

End the drama cycles and patterns

 

Connect with your intuition

 

Gain unshakeable confidence in yourself – (a lot of my clients tell me that is worth the   investment alone).

Learn proven techniques for releasing your internal resistance and self- sabotaging  tendencies so you can take action and start living your passion and purpose with ease

Get crystal clear on who your ideal clients are who will gladly pay you what your worth to help them solve their problems

Create a compelling marketing message that will make your ideal client say, “Wow, that’s exactly what I need!”

 

Create your marketing plan

 

Create new goals for your business every 90 days to keep pulling yourself into your future as opposed to pushing so hard

Stay accountable to these goals and achieve them

 

Create greater exposure and visibility for your business


Before you know it... you will have an army of people more engaged, wanting to contribute and go the extra mile.

 

Can I contact some of your former clients to see what it’s like to work with you?

Yes, I encourage you to! Please go to the Client Testimonials page and read all of them. See which ones you feel drawn to, either because the person has gotten the results you want to get too, or perhaps because that person is in a similar situation. Then feel free to email or call them and ask what they got from working with me and my programs.

How quickly can I expect results?

That depends on how quickly you can make those inner shifts. Some clients are ready to go and   in a very short time frame, sometimes even a few weeks while others have a bit more work to do first. It also depends on how far along you are in business, your vision, and your investment in yourself. Lets flex those muscles!!!

 

How can I guarantee myself that I will get more a positive change in leadership behavior and a positive change in leadership behavior recognized and acknowledged by others, in record time?

Do all of your homework. Be totally committed to your success. Understand that this is a process, a proven one, that works if you take action and implement all of the steps. All my clients who have diligently applied every step of the Leadership Strategies for Success have successfully created a positive change in leadership behavior, in much less time than they would have on their own AND have A positive change in leadership behavior recognized and acknowledge by others.

Will I recover the investment I put into this coaching program?

Yes, a resounding Yes! Many clients are excited to report that they were able to cover their investment often with only one or two new clients. I want you to stop reading for just one moment to ask yourself, “What is a new client worth to me, and what is the average revenue I make from the lifetime of that one client?” Chances are, that amount will more than cover your coaching investment. Most likely, you will make 10 times what you invested in this program in the next year. The information and skills you learn with The Leadership Strategies for Success will net you 100 times what you invest in the next 10 to 20 years...I’m just saying.... What you get in my programs (and my coaching) is what I call a series of major breakthroughs! That will move your business faster than you would on your own. Expect to get a lot of these as well as the resources, templates, and systems you’ve been looking for and haven’t found until now. That’s what you’re investing in, results, more revenue, more confidence, more clients, and not just more “information.” {feel free to adjust this paragraph to match your needs}

 

There are 4 ways to work with me. I prefer to work one on one with my clients to really help them FASTER results and am now offering more intense programs. To get started with The Leadership Strategies for Success, make more money and have more time off, I’ve created different programs and products for you.

 

Lori Anne, based on everything I’ve read and heard about you, I know you’re the one I want to learn from. What are my options for getting started with you?

Congratulations on making a decision for success! I’m happy to work with you to achieve your business goals... The best way to work with me is in my 90-day Leadership Strategies for Success. Here’s some of the results you can expect...

Renewed confidence

 

Understanding of what’s important and why

 

Stronger belief in what you are doing

 

Clear vision of where you are going

 

Truly love the version of yourself that shows up to play this game called life

 

Learn how to say NO and honor your yes and no’s

Others wanting to follow you

 

More success in both your personal and professional life

 

Be clear concise and honest in your communication

 

Understand how your soul is awakening and developing

 

End the drama cycles and patterns

 

Connect with your intuition

 

Gain unshakeable confidence in yourself – (a lot of my clients tell me that is worth the   investment alone).

Learn proven techniques for releasing your internal resistance and self- sabotaging  tendencies so you can take action and start living your passion and purpose with ease

Get crystal clear on who your ideal clients are who will gladly pay you what your worth to help them solve their problems

Create a compelling marketing message that will make your ideal client say, “Wow, that’s exactly what I need!”

 

Create your marketing plan

 

Create new goals for your business every 90 days to keep pulling yourself into your future as opposed to pushing so hard

Stay accountable to these goals and achieve them

 

Create greater exposure and visibility for your business

 

Before you know it... you will have an army of people more engaged, wanting to contribute and go the extra mile.

OK, I’m ready to do this for myself, but I have a couple of additional questions. Can I call you?

Good, sounds like you’re ready to be pulled into your future! Yes, if you have a couple of questions, just email me at lacasdia@ldcstrategies.com or call us directly 516-983-3591 and I’ll be happy to walk you through the different options to see which one will be the very best for you. I can’t wait to see you succeed and am honored to be the one to help you. Let’s get going!


I’m honored to be the one to help you. 

Show up for you and show up big!!!

 

With love, inspiration and admiration,

- Lori Anne

Founder of Strategy By Design; Leadership Strategies for Success Program
Founder of LDC Strategies
Host of HEALTHY LIFESTYLE (103.9 LI News Radio)
Motivational Speaker/MC/Thought Leader/Mindset Mentor
Co-host For Podcast Out-Loud Out-Front
Performer/Vocalist: The Band Easy Street
Columnist for LIBN
Awarded the 50 Top Most Influential Women in 2018



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